Category: client engagement
This is an explanation of Adam F.C. Fletcher’s concept of human engagement.
More than a decade ago, I attended a seminar where the facilitator talked about clients’ walls. They felt stonewalled by someone they were trying to reach out to. Focusing on in-person meetings, using the phone, email and even social media, this facilitator shared 5 ways to destroy client walls and overcome reluctant prospects. From the start, […]