People get excited watching the news. Like playing a fiddle, newscasters portray very depressing, very upsetting and slightly uplifting events as if they were regular, everyday events. Youth activism has fallen prey to this.

Using young activists as exceptional fodder to capture the attention of viewers and readers, sources including social media, newspapers, websites and television have taken comfort in knowing whenever they show a certain 16-year-old activist they’ll upset particular viewers into calling, emailing or responding somehow.

These same sources quickly post the latest protests, highlighting the picket signs and skin colors of the youth protesters. They are pulling on heartstrings of supporters, and pushing the buttons of haters.

Exciting youth activists aren’t to blame for this either. This isn’t a call to “get those kids off the stage.” Instead, I want to challenge the media to stop sensationalizing and tokenizing youth activism. This doesn’t mean they should normalize it, but it also means that they should quit with the alienation and separation of youth activists in the media. Infantilizing youth activists has to quit, too; when a large school district recently gave youth one day off yearly for civic engagement, a lot of media wrangled their hands at overwhelming the kids. Apparent indifference is no answer either, as was the media’s response to 20 years of activism before today.

Let’s move away from all the bogus responses to youth activism, and instead increase peaceful, kind and accepting responses that will benefit us all.

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Published by Adam

Adam F. C. Fletcher helps organizations engage people more successfully. Contact him by calling (360) 489-9680 or emailing info@adamfletcher.net.

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