The North Carolina Rural Economic Development Center works statewide to develop, promote and implement sound economic strategies to improve the quality of life of rural North Carolinians.


In 2011, the Center wanted a nationally-respected, research-driven motivating keynote speaker focused on youth engagement to address their annual gathering called the Rural Partners Forum, with 750+ attendees from economic, academic, social, and political backgrounds. They also needed a facilitator to drive a conversation focused on youth engagement for the state’s mayors gathered at the forum.

The following year, the Center sought to publish a chapter about youth engagement for a forthcoming handbook they were creating for a statewide initiative.


After crafting a dynamic address for the forum and leading the mayor’s gathering effectively, Adam was contracted to draft a knowledge-sharing, skill-building publication for the Center called the New Generation Initiative Youth and Young Adult Engagement Guide. After providing more than 100+ pages of original content in less than three weeks, the Center then contracted with Adam to facilitate a statewide training workshop focused on the Guide’s contents in November 2012.

By providing motivational speeches, facilitation, technical assistance and professional development, Adam’s work drove a successful program launch and influenced ongoing action in North Carolina.




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Published by Adam

For almost two decades, Adam F. C. Fletcher has led international outreach focused on engaging people successfully. Working with thousands of youth-serving nonprofits, K-12 schools, government agencies, international NGOs and other organizations around the world, his work spans the fields of education, public health, economic development and social services, and includes professional development, public speaking, publishing, social media and more. He founded the Freechild Institute for Youth Engagement, SoundOut and CommonAction, as well as writing more than 50 publications and 500 articles. He has also established 150-plus community empowerment projects.

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